Video streaming platform YouTube has announced a new video editing app, YouTube Create, in a bid to "allow anyone to create or share videos." Announced at the Made on YouTube event on Thursday, the app is currently in beta on Android in select markets including India, the US, Germany, France, UK, Indonesia, Korea, and Singapore, while iOS support is expected in 2024.
At the Made on YouTube event, the company said: “We know that the video production process can be difficult and often prevents a first-time creator from uploading their first video. “To streamline this process and allow anyone to create and share videos directly on YouTube, we are launching a new mobile app called YouTube Create.”
YouTube Create is a free app designed to make video production "simpler and easier" for both short- and long-form videos, in order to focus creators' energy on things they find "creatively rewarding," the company said.
The new generative AI-powered app will include features such as precise editing trimming, automatic captioning, voiceover, and transitions. The app will also allow users to choose from a range of royalty-free music with beat-matching technology similar to TikTok.
YouTube says it used feedback from about 3,000 creators to design the new app. The company also promises to add new features and functionality over time.
YouTube will allow users to create AI-generated backgrounds:
YouTube also announced that it will begin testing a new experimental feature called Dream Screen that will allow creators to add AI-generated videos or background images to their short films by simply typing an idea into a prompt.
“We will start to introduce Dream Screen to select creators before we roll out more broadly next year,” YouTube said in a blog post.
Google CEO Sundar Pichai also announced the new Dream Screen feature through a post to produce an AI-generated video or image background. Creators can use YouTube Create to make video production much easier."
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