Pixel 10, 10 Pro, Pro XL & Pro Fold Revealed in Google Play Store Leak Ahead of August 20 Launch

Google may have mistakenly, if not intentionally, revealed its entire Pixel 10 series a month early. A promotional banner was briefly in the Google Play Store and revealed four models—Pixel 10, Pixel 10 Pro, Pixel 10 Pro XL, and Pixel 10 Pro Fold—along with some key visual and hardware specifications that now exist in the public realm.

The leak comes just weeks before the official ‘Made by Google’ event to be held on August 20, where Google is expected to formally announce the Pixel 10 series.

What the Leak Revealed

A report from Android Authority mentions a banner called "Meet the new Pixel 10 Series" that was found in the backend of the Play Store with the four models displayed prominently. Google did not offer any comment, but the images appear marketing-ready, leading to speculation that the reveal was an accidental release, or intentional tease.

Here’s what the banner showed:

Design Refresh, Not Reinvention

The leaked images depict Google retaining its horizontal camera bar design and clear front design language throughout its four devices. The visual design is consistent with the previous generations of Pixel products, but the slight variations of the camera housing indicate internal changes—most likely sensor upgrades and layout improvementsThe standard Pixel 10 exhibited a bright bolted shade of blue that gave it a more playful aesthetic, while the premium models were illustrated in a new silver-blue shade characterized as "Moonstone."

Pro Models to Use Tensor G5 Built by TSMC

The Pixel 10 Pro and Pixel 10 Pro XL are expected to be powered by Google’s upcoming Tensor G5 chip. Unlike its predecessors built in partnership with Samsung, the G5 is reportedly being manufactured by TSMC using an advanced 3nm process.

Why it matters:

• Expected improvements in performance and energy efficiency
  
  

• Better thermal management during high-load tasks
  
  

• Potential to close the gap with Apple’s in-house silicon
  
  

If confirmed, this marks a major step forward for Google’s ambitions in custom chip design.

Triple Camera Setup for Pixel 10?

If the leak is accurate, the base model Pixel 10 could be the first non-Pro Pixel to include a third rear camera. If so, that would signify a re-casting of Google’s product strategy in a way that could potentially enhance the base model optical zoom or ultra-wide capabilities.

Takeaway: Pixel 10 might finally become a viable choice for users who want advanced camera capabilities without moving up to the Pro tier.

Battery Sizes Also Leak: XL Packs the Biggest Cell Yet

Battery specs were not included in the banner but have been detailed in recent reports. Here’s what’s expected:

The Pro XL could offer the best battery life ever seen in a Pixel, with capacity upgrades hinting at longer endurance and improved power efficiency—especially when paired with the more advanced Tensor G5 chip.

Foldable Gets Tougher: Pixel 10 Pro Fold

The Pixel 10 Pro Fold will likely have improved dust resistance, which is one of the most common pain points with foldables. While the technical specs are still a mystery, the improvements reported mean Google is cleaning up the design for real-world use, not just innovation around form factors.

Key Insight: With Samsung’s dominance in foldables, Google’s second-gen Fold could aim to differentiate through durability and software-polish, rather than flashy hardware.

Marketing Slip or Smart Leak?

While the banner has since disappeared from the Play Store, the timing has sparked questions among industry watchers.

Was it truly a slip-up by Google’s marketing team? Or a deliberate attempt to create buzz ahead of the official August 20 event?

The early peek has already caught the attention of Android enthusiasts and early adopters, who are now scrutinizing every detail of the revealed images and rumours.

Launch Timeline and Early Offers

Included in the leaked banner was also a $50 promotional discount that was valid until October 13, which should be a solid indicator that pre-orders or sales may go live right after the show. 

Google's "Made by Google" event is set for August 20 where the Pixel 10 lineup will be officially announced along with other software and ecosystem updates.

Key Takeaways

• Google leaked its full Pixel 10 lineup via a Play Store banner
  
  

• Four models confirmed: Pixel 10, 10 Pro, 10 Pro XL, 10 Pro Fold
  
  

• Design tweaks are minor, with focus on new colours and camera layout
  
  

• Tensor G5 will be built by TSMC (not Samsung) using a 3nm process
  
  

• Pixel 10 may get a third camera—a first for a non-Pro model
  
  

• Pro XL packs a 5,200mAh battery, the largest in any Pixel
  
  

• Pixel Fold gets durability upgrades, likely with improved dust resistance
  
  

• Launch set for August 20, with early offers already teased
  
  

What’s Next?

All eyes are now on Google's event on August 20. With leaks already getting people riled up, the question remains: Can we finally expect a no-compromises flagship experience in the Pixel 10 series - or are we going to get more of the same? 

Be sure to check back for full coverage, post-launch analysis and comparisons once the devices officially arrive.

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