Facebook, Instagram parent Meta begins selling paid blue tick

In addition to profile verification, the Instagram and Facebook subscription package also provides additional protection against phishing.

Meta, the parent company of Facebook, Instagram and WhatsApp, has announced the launch of a premium verification service to introduce a blue badge on the profile. The subscription starts at 11.99 dollars per month on the web and 14.99 dollars per month on iOS platforms. Paying users can use a government ID to confirm their profile. This week, the service will be available in Australia and New Zealand for the first time.

What are the advantages of a paid Meta subscription?

In addition to profile verification, the Instagram and Facebook subscription package also provides additional protection against phishing and direct access to customer support.

Meta CEO Mark Zuckerberg wrote on his Meta Instagram channel: "Good morning! New Product Announcement: This week we started rolling out a Meta Verified subscription service, which allows you to verify your account with a government ID, get a blue badge, get phishing protection against accounts claiming to be you, and get first-hand insights Access to customer support This new feature is all about increasing reliability and security across all of our Meta Verified services starts at 11.99 dollars per month on the web or 14.99 dollars per month on iOS will launch in Australia and New Zealand this week with more countries soon.”

Although Meta has yet to release additional information about the service, information about the new subscription service has been circulating for a few days. According to TechDroider, Meta Verified will only be available for verified profiles, not Pages. On Saturday, a tech portal on Twitter shared a screenshot of an alleged policy page to support the claim. It says: "You can sign up for Meta Verified to receive a verified badge for your profile. Note: Meta Verified is only available for verified profiles, not Pages. Notable Pages can still request a verified badge."