It is easier to list your business on Google

With the growing ease of doing business and the increasing use of social media, it has become important to ensure that Google shows up your business when a related search is made. Most users tend to look up to Google for every answer. Google now makes it easier for you to list your businesses on its search page.

Any owner or manager of a business can use the Google search page to update or change information related to their business through a business dashboard. Most consumers today own a smartphone and tend to use the internet as a main source for gathering all the information. Hence, it is important that the information about your business on the search engines should be accurate and reflect the best range of your products and services.

Keeping this in mind, Google has worked towards enabling the business owners to list their businesses and make it easier for the consumers to look them up. The owner can now manage the information available on its search page as well as update and change any information if need arises. Ranjith Jayaram , Product Manager, Google Local mentioned that businesses succeed and grow when they reach new customers online. More than 80% of the consumers search the web to find local information which makes it essential to have a high quality presence which showcases your products and services that makes your business unique. When people get to learn about your business, they are likely to become your customers, hence it is important to keep the information updated at all times. Businesses with complete listings on Google are twice more likely to gain customer trust, 38% are more likely to attract in store visitors and about 29% are more likely to see a purchase. There is no denying the fact that businesses grow with the use of search listings on Google. If you intend to list your business on the Google search page, this is how it will help you:

• Using the dashboard, you can add business information or correct information, post the updated hours and provide additional information about your business.

• You can post on Google and remain connected with the customers.

• You can share photos which will make your business stand out

• You can see how many views your listing gets and access detailed information about the listing’s performance.  

• You can know when users upload pictures of your business.

• You can use the information for the future and create a strategy for the same.

In order to list your business on Google, you need to log in to your business account and search for your business. You will be able to see a menu right above the search results, which is only visible to you. Click on the edit button on the menu and the fields you can edit will be shown as a highlight. You can change or update any information you like from the highlighted fields.